I'm A genre is a type/style/category of film,music,literature etc. that can relate to a certain audience.
Romantic Comedy: Pitch Perfect
Codes & Conventions in this particular poster:
-Main image
-Background imagery
-Title
-Tag line
-Social media link
-Date
-Distributor
The Pitch Perfect franchise is a
hybrid of the romantic comedy genre and the musical genre. Their hybrid genre is the main selling point of why the movie is so loveable.
Although the musical aspect could be seen as a
sub genre or equally the other way round where in the romantic element comes second.
Other films included in this genre include:
Rock Of Ages (2012)
Grease (1978)
Dirty Dancing (1987)
Audience
Romantic Comedy/Musicals are often feel good films and can attract any sort of audience but definitely aimed towards the female gender and possibly a 15-30 age range. I do think that Pitch Perfect is aimed at a more younger audience because of the choice of young cast members.
Colours/Lighting
The colours vary throughout all the different posters for this genre, depending on the theme of the film. Pitch Perfect is supposed to be seen as slightly rebellious, so the dark colours contrast with the yellow projects a warning to watch out for them this year round. Again the lighting is mainly very dark but places the spotlight on them, which reflects how they would be lit on the stage performing to an audience.
Representation of Characters
Pitch Perfect shows an array of characters from all different backgrounds, embracing different stereotypes. Their mise en scene corresponds to how popular and how confident they are. For example the main character Audrey is wearing a mini skirt and a blouse and heels which represents the typical American popular girl. Their poses/stances also represents their personalities, for example Amy on the far left is swearing showing her rebellious side.
Actors/Actresses
The story revolves around the girls in the film which is why they are portrayed on the cover. They are all young but come from all walks of life to show their collaboration and teamwork.
Although the film does also show a male singing group too to which they have competition and relationships with, which corresponds with the romantic comedy genre.
BBFC rating
On this particular version of the movie poster the BBFC rating isn't shown but romantic comedies can vary depending on the use of sexual content and strong language. However Pitch Perfect is a 12, it is aimed at a younger audience in general but the use of strong language is there which means it has to be passed at a 12 rating (minimum).
Directors
Jason Moore directed Pitch Perfect, Moore previously directed musicals at the West End starting with Les Miserables in 1987. However Pitch Perfect was his film directing debut. The choice of director was key to the film, because a musical/romantic comedy hybrid is hard to put together, but the experience he had was bound to make the film a success. On this particular poster the directors name isn't credited. This poster was created seemingly for the purpose of social media, and spreading the word about the film, to others on different platforms.